Bring your own Brembo is the rule at inaugural TUSCC's Rolex 24 at Daytona

The No. 99 Red Dragon crosses the stripe as the pole sitter for the 52nd Annual Rolex 24 At Daytona. Image Credit: GAINSCO Bob Stallings Racing via FB

Bring your own Brembo is the rule at inaugural TUSCC's Rolex 24 at Daytona

After an incredible 2013 race season with championships in F1, IndyCar, Le Mans, the inaugural World Endurance Championship and both classes of the Grand-Am Rolex Series, Brembo will provide braking systems for more than half of the field this coming Saturday for the inaugural race of the TUDOR United SportsCar Championship (TUSCC) - 52nd Annual Rolex 24 At Daytona..

In the Prototype class, Brembo will equip 15 of the prototypes, including the Corvette DP owned by 2013 Grand-Am Champion Wayne Taylor Racing. Brembo is the only manufacturer to supply all three different chassis running in the class.

 

Today is the 1st official test day before Daytona 24h! ESM Patron car looking shiny! Very excited for this year Daytona! Image Credit: Simon Pagenaud via FB

Of special interest is the use of carbon-carbon rotors on the prototypes, the first such use since the days of the World Sports Cars. The benefits of carbon brakes are reduced weight, as much as a third of cast iron, and more reliability.

In the GT class, Brembo will support 23 cars, including all of the Aston Martins, Audis, Ferraris, factory Porsche 911 RSRs and SRT Vipers. The cars will be equipped with two-piece cast-iron racing discs with 6-piston front and 4-piston rear aluminum calipers. The GT brake system is essentially the same brakes used at Le Mans with lightweight, shape-optimized calipers with billet monobloc construction.

 

Tommy Milner and Corvette return to Daytona this weekend. Image Credit: TAG Heuer Eyewear via FB

Another Brembo innovation, the BRP34 and BRP35 pads, will also offer additional benefits for many of the teams, guaranteeing a high level of friction at working temperatures decidedly lower than other pads.  This helps ensure prompt and steady pedal response. BRP34 was the first pad to ever complete a 24-hour race without needing to be changed.

Whether four-wheel or two, open-wheel or prototype, Brembo, the Italian manufacturer of high-performance braking systems, has won more world championships at more great venues than any other competitor since it first began racing with Ferrari in 1975.

Racing teams and manufacturers such as Ferrari, Porsche, Mercedes-Benz AMG and Lamborghini, who demand the best, turn to the experts in braking technology and performance: Brembo.  The strong support and trusted relationships that Brembo has with more than 31 original equipment manufacturers and hundreds of championship-winning race teams in F1, IndyCar, NASCAR and sports cars, is based on the fact that Brembo is the industry benchmark.  There is no other company or product line on the market that can match Brembo's level of technology and performance.

Coverage of the Rolex 24 at Daytona will start on Fox at 2:00 pm Eastern Time on January 25^th and continue on Fox Sports 1 & 2 plus live streaming at IMSA.com.

... notes from The EDJE

An American open wheel ladder series 2013 season yearbook

Book Cover Design - The Ladder 2013 Yearbook: Lights - Pro Mazda - USF2000. Image Credit: Ron Bijlsma and Tony DiZinno (2013)

An American open wheel ladder series 2013 season yearbook

What happens when one takes two very intense and busy motorsports Documentarians, put them out to engage and relate to all of the effort that goes into the three open wheel racing series that hold their seasons in North America, have them take all of their digital assets and arrange them into one reference resource?

What's created is a colorful, page turning book that goes by the title "The Ladder 2013 Yearbook: Lights - Pro Mazda - USF2000" with the tagline, Capturing the next generation of American open wheel talent, produced by Ron Bijlsma and Tony DiZinno.

In this recap, Ron and Tony look at the Firestone Indy Lights Series, Pro Mazda Championship Presented by Cooper Tires and the USF2000 National Championship Presented by Cooper Tires/Powered by Mazda seasons. The three divisions are all part of the Mazda Road to Indy ladder, where graduates from all three series have eventually gone on to race in the IndyCar Series, the top level of open wheel racing series in North America, or continue driving in other top level motorsports series.

In 300-plus pages, through Ron Bijlsma’s captivating photography and through Tony DiZinno's captivating words, the Ladder 2013 Yearbook attempts to tell the stories of each race weekend, the people who made their name and impact on the field, and produced starring roles.

Page Design - Teams & Drivers - 1. Image Credit: Ron Bijlsma and Tony DiZinno (2013)

In 2008, a similar effort was undertaken as a documentary by the title of "Driven To Race" by Cargo Productions (2010). Jeff Krueger and Brian Spillane of Cargo Productions were able to edit down 150 hours of footage shot across the United States and Canada and produce a still available feature-length documentary that followed only eight ambitious, young male and female drivers from around the world as they competed for the one thing that will move them up the ladder to a career in professional racing. The film focused, however, on only one of the established ladder series that was known then as Star Mazda Series ... the modern day Pro Mazda Series.

The Ladder 2013 Yearbook: Lights - Pro Mazda - USF2000, however, is much more expansive. As a book, one can refer to it on a whim, at random times, and can serve as an invaluable resource that provides unmatched, comprehensive coverage on the entire 2013 season of three open wheel racing series.

Page Design - Series Round Text & Results - 2. Image Credit: Ron Bijlsma and Tony DiZinno (2013)

Between March and October 2013, Ron and Tony traveled around the U.S. and Canada to a wide variety of circuits. Ovals such as the historic Indianapolis Motor Speedway and Milwaukee Mile were joined by classic road courses such as Sebring International Raceway and the Mid-Ohio Sports Car Course, the brand, spanking new Circuit of the Americas in Austin and diverse street circuits in St. Petersburg, Long Beach, Toronto, Baltimore and more.

Through this backdrop and through the three ladder series, Ron Bijlsma and Tony DiZinno were able to capture a season’s memorable moments, and have this effort serve as a keepsake for all participants - drivers, teams, media, sponsors and fans alike - by providing a detailed look at the young talent racing in the American open wheel ladder system with The Ladder 2013 Yearbook.

To reserve your made to order copy, your order has to be made no later than January 20th 2013 or this project becomes stalled and unable to be available for your reference. In this New Media age one learns early on that not only does one become self-taught about modern internet communications, but one has to become self-published. Ron Bijlsma and Tony DiZinno have their digital assets edited down into 320 pages of a book that is ready to go to print but need the orders (or support pledges) in-house before the minimum production run can happen.

Please Order Or Pledge Support Now - "The Ladder 2013 Yearbook: Lights - Pro Mazda - USF2000" - and aid in the expansion of information on Ladder concept supported racing.

Page Design - Series Round Introduction - 1. Image Credit: Ron Bijlsma and Tony DiZinno (2013)

The biggest challenge in producing a yearbook like this is actually already behind Ron Bijlsma and Tony DiZinno; the commitment of covering all 42 races and all the challenges that come with it are now met. This Kickstarter approach is literally set up to get to the final challenge of getting the book from their minds and laptops onto paper.

Ron Bijlsma and Tony DiZinno are proud that it will be a self-published project which will allow for independence and total creative control over the book.

The biggest risk with this book project, of course, is that if the minimum threshold is not met, the book will not be printed.

AGAIN - Please Order Or Pledge Support Now - "The Ladder 2013 Yearbook: Lights - Pro Mazda - USF2000" - and help produce a memorable slice of motor culture history.

... notes from The EDJE

Interview with J.P. Montoya conducted at Auto Club Speedway

 

JPM as he commands a Dallara DW12 around Phoenix International Raceway. Image Credit: IndyCar Series

Interview with J.P. Montoya conducted at Auto Club Speedway

In an interview with past North American open-wheel CART champion, F1, Indianapolis 500, and the 24 Hours of Daytona race winning driver, Juan Pablo Montoya (JPM) at Auto Club Speedway on Monday (audio link below), he was very clear on this difference in driving a DW12 over a NASCAR Cup Car.

On Tuesday, Penske Racing team-mate Helio Castroneves and JPM took to the reconfigured and updated ‘oval’ track in Phoenix. After a very productive outing, JPM shared his thoughts with IndyCar .

This excerpted and edited from IndyCar.com – 

Montoya’s testing program includes two fast ovals
By Dave Lewandowski – Published: Dec 10, 2013

Juan Pablo Montoya completed Round 2 of his acclimation to the Chevrolet-powered No. 2 Team Penske car Dec. 10. This outing was on the one-mile Phoenix International Raceway oval.
Last month, the 2000 Indianapolis 500 winner tested on the 1.65-mile Sebring International Raceway short course. Up next is a rescheduled session Dec. 12 at the 2-mile Auto Club Speedway oval and a Dec. 16 date at the 2.385-mile, 12-turn Sonoma Raceway. Helio Castroneves, the 2013 IZOD IndyCar Series championship runner-up and three-time Indy 500 champion, and four-time 500 Mile Race champion Rick Mears joined Montoya at Phoenix.

“Well, my first impression was when Helio started running. We did some laps in the road car and I said in NASCAR we brake here and here,” Montoya relayed. “And he was like, ‘No, this is going to be wide open.’ I’m like, ‘What?’ I will tell you, if you are standing in pit road and watch in Turn 1 how the car goes. In the straight it just goes fast, but you don’t really realize how fast he’s going until he turns and the thing just snaps into the corner. And then you like into (Turns) 3 and 4 and you know, ‘Wow.’ Your foot never moved. For me, the big difference is the entry to the corner. Once you get to the middle of the corner, whatever speed you have, you are committed to. You can see the exit, too, and you’re like, ‘Ahhh.’

“You just want to build to it and get comfortable with the feel. I’m still understanding what the car wants and what I want out of the car. You forget how fast an open-wheel car is (on the Phoenix oval). Around 6 seconds quicker than a Cup car a lap.”

“It’s funny because it’s a lighter car, but the wheel is like – everybody complained when I ran NASCAR how heavy my wheel was, everybody that drove my car, and honestly because we have no power steering, that’s how heavy it is,” Montoya continued. “What I remember, road courses, I understand it’s heavy, but I never thought that it would be heavy on an oval, but it’s like, ‘Hold your breath and turn.’ It’s breathtaking. The more laps I do, the easier it becomes, and it’s just that little bit.”
[Reference Here]

 

Interview with Juan Pablo Montoya during a scheduled testing session at Fontana this week which was postponed due to high Santa Ana winds. Ctrl-Click photo above to launch audio of interview (6:13)

JPM elaborated that the cockpit is much tighter than a stock car, so consequently, the arms use different muscles – it is like the difference between having the steering wheel very close to one’s chest and the elbows out (Cup style) vs having one’s arms straight out in front with less side-to-side leverage (Indy style) in order to turn the steering wheel – again, this requires the use of different muscles. Juan Pablo shared that this revelation has had him change his gym training regimen in order to build up the correct set of muscles in his arms.

Following a break for the holidays, Montoya will join Castroneves and Will Power for a manufacturer test in mid-January at Sebring. An Open Test is scheduled for March 16-17 at Barber Motorsports Park, and the season-opening Firestone Grand Prix of St. Petersburg is March 28-30.

… notes from The EDJE

Mazda teams score at the US Air Force 25 Hours of Thunderhill

The three Mazda teams raced brand-new 2014 Mazda6 SKYACTIV-D Clean Diesel racecars.  These are not the same SpeedSource cars that won the 2013 Grand-Am GX Manufacturers Championship -- these are far-more production-based. Mechanically, the cars remain nearly stock, but the interiors were removed to accommodate an Anthony Woodford Racing roll-cage, a Sparco Pro-ADV racing seat , Safecraft racing seatbelts and plumbed-in fire systems and AIM MXL Pista dashes and data acquisition. Image Credit: Mazda Motorsports

Mazda teams score at the US Air Force 25 Hours of Thunderhill

The USAF 25 Hours of Thunderhill saw a field of 57 cars racing in six classes (ES, ESR, E0, E1, E2, E3) going twice around the clock plus an hour over the 2.86-mile, 15-turn track located 90-minutes north of Sacramento.

The Venn, or set diagram that best showcases Mazda Motorsports and its efforts in motor culture are the overlapping portions of participants measured between endurance racing and club racing. This overlap was showcased on a brisk, but clear weekend at the longest endurance race in America, the National Auto Sport Association (NASA)’s US Air Force 25 Hours of Thunderhill.  Of the 57 cars (60 entered) that took the green flag on Saturday, 16 of them were Mazda-powered, more than any other marque/brand. When the checkered flag dropped on Sunday, three of the six classes had Mazda racers on the podium, led by Mazda class-wins in the E2 and E3 classes.

Of particular interest to Mazda employees and dealers was the “Factory Guys versus Dealers” battle in identically prepared, modified-for-racing 2014 Mazda6 SKYACTIV-D clean diesels. The final score was dealers over the factory guys, but ultimately it was a win-win as the three Mazda6s were perfect on the powertrain front, all three finishing.  A few minor racing-related incidents resulted in suspension repairs, but great driving and amazing fuel economy meant that the #55 Mazda6, driven by Mazda dealers Richard Fisher (The Autobarn Mazda, Evanston, IL), Joel Weinberger (Continental Motors, Naperville, IL) and Taz Harvey (Dublin Mazda, Tracy Mazda, Dublin/Tracy, CA) finished on the podium in the E1 class.  The second Mazda dealer car finished fifth with the Mazda employees sixth.

“While Le Mans and Daytona are better known endurance races, the Thunderhill 25 can make a claim as being every bit as challenging,” said Robert Davis, MNAO Senior Vice President, US Operations. “For Mazda to come here with three brand new cars, prepped by volunteer employees on their own time, and a team of dealers and employees to drive them, speaks volumes about our cars and our people.  Equally important is having another dozen-plus customer teams who chose to race our products.  Success at this track is a combination of having the right cars and the right teams, and a little racing luck, and we’re pleased to have two more wins here.  Congratulations to everyone at Sector Purple Racing and RJ Racing on their E2 and E3 wins.”

Mazda class winners and podium finishers at the US Air Force 25 Hours of Thunderhill:

Finish Position  -  Class  -  Car #  -  Team  -  Model

3rd Place  E1  No. 55  Mazdaspeed Mazda 6 Dealers A - Mazda6 SKYACTIV-D Clean Diesel

The E2 Class winning No. 78 Sector Purple Racing Mazda Miata. Image Credit: NASA

The E2 Class was won by is the No. 78 Sector Purple Racing Mazda Miata, driven by  Kyle Watkins, Dan Williams, Glen Conser and Robert W. Ames.

"The plan was to come out stay incident free and not be off the track," Conser said. "We got good gas mileage, saved the tires and we put together a solid effort.  We had some contact in the middle of the night when Dan was driving, but that was about it for our trouble. We had very smooth pit stops and overall just ran a great race."

1st Place  E2  No. 78  Sector Purple Racing - Mazda MX-5 Miata

The E3 Class the No. 23 RJ Racing Mazda Miata. Image Credit: NASA

 In the E3 Class the No. 23 RJ Racing Mazda Miata driven by John Gibson, Rob Gibson, Jamie Florence, Roger Eagleton, Gary Browne won the class.

"It was a really great run," said team representative Chris Hillebrandt. "Last year we blew a motor 12 hours in after winning in 2011. We had some mixed emotions coming in this year. We raced our race and we won it again. We really did not have a lot of issues. We had some small issue with our dash giving us a funny fuel reading. It would give us a number than go out. Sometimes we had to wait until it coughed to come in an fuel the car. The drivers and team did a great job."

1st Place  E3  No. 23  RJ Racing - Mazda MX-5 Miata

2nd Place  E3  No. 36  Spare Parts Racing 2 - Mazda MX-5 Miata

3rd Place  E3  No. 60  A+ Racing - Mazda MX-5 Miata

SlideShow LINK >>>

SlideShow LINK >>>
 

The No. 24 Rotek Racing Audi TT RS won the eleventh running of the United States Air Force (USAF) 25 Hours of Thunderhill today.  Following the Rotek Audi to fill out the overall podium was the No.83 Barrett Racing Porsche GT3 Cup in second and the No. 38 Radical West Radical in third. Image Credit: NASA

 Race Statistics:
705 laps covered by leader (laps x 2.86-track miles = 1,819 total racing miles covered)
13 caution periods
57 cars started, 40 finished
Fast lap of the race was set by Al Unser Jr. in the No. 52 JFC Racing Wolf, time of 1:37.789

Final and hourly timing reports are posted at http://timingscoring.drivenasa.com/NASA_California-Northern_Region/25%20Hours%20of%20Thunderhill/.

* Great mix of cars including Audi R8 LMS, Audi TT RS, Norma Sports Racer, Seat Leon, Lexus IS300, Mazda 6 Diesel, Miata MX-5 and RX-8, Acura ILX, Honda Civic, Honda CR-Z, Factory Five Racing, Chevrolet Silverado, Porsche 997, etc.
* Six classes of race cars E0, E1, E2, E3, ES, ESR
* 60+ entries in E0 7, E1 10, E2 7, E3 11, ES 17, ESR 9; 16 Mazda entries, 12 BMW, 4 Porsche, 4 Honda, 4 Acura

... notes from The EDJE

The visual and design explosion that is the LA Auto Show

Downtown Los Angeles skyline at night and in black and white as a graphic backdrop in the KIA booth. Image Credit: Edmund Jenks (2013)

The visual and design explosion that is the LA Auto Show

Another year is in the books and it is time to kick off the 2014 automobile show season with the event that starts the debut and sales cycle all over again ... the Motor Press Guild hosted Press Days for the LA Auto Show.

MOTOR PRESS GUILD NAMES CAR OF THE YEAR FOR 2013 - L A AUTO SHOW (YouTube) - Motor Press Guild Names 2014's Mazda3 And Chevrolet Corvette Stingray Winners of its 2013 Innovation Vehicle of the Year Award. Winners Announced at the LA Auto Show's MPG Motoring Invitational presented by Forza Motorsport 5 and XBOX One.

This edition has a few design and booth highlights of note that include the bringing forward of a radically artful concept body design to the streets (if this ever happens, it is usually toned way down), a second look at mid-century luxury design in a hard top two-door (that had a dealer from Valencia, California chanting to the designers at the booth to "JUST BUILD IT"), a full 3-D car sculpture not intended to advance automobile design on the road but on the HD screen of a game console, and lastly, an artful booth presentation that featured two string instrument performers (violin and cello) playing classic rock-n-roll hits from Guns and Roses to the Doors.

There's little doubt that the 2015 BMW i8 is one of the most radical and groundbreaking performance cars this industry has seen in a long time. From its unique carbon-intensive construction to its 1.5-liter, three-cylinder and electric motor plug-in powertrain to its concept-car originated appearance (below in 2009), the flagbearer for BMW's new i venture challenges the very notion of what it takes to be a supercar. Image Credit: Edmund Jenks (2013)

BMW Vision Efficient Dynamics Concept introduced during the 2009 LA Auto Show. Image Credit: Edmund Jenks (2009)

BMW introduced a radical concept body design at the LA Auto Show a couple of years ago that became a bit of a signature, but no one thought this sculpted approach would ever see the pavement of the stree of the light of the sun until the announcement of the new BMW iDrive.

Elmiraj advances the Cadillac philosophy of provocative modern design and engaging rear-wheel drive performance, with a 4.5-liter twin turbocharged V8 delivering an estimated 500 hp. The engine takes the baseline technology from the Cadillac Twin Turbo V6 and expands it to the classic performance format of a V8 engine. Image Credit: Edmund Jenks (2013)

Cadillac has been flirting with design in a different direction - away from the radical arch around a wheel element - to the simplicity of American mid-century modern inspired design (first shown a couple of years ago with the Ciel Concept, pronounced “C-L,” the French word for sky, a four-seat convertible) that is seeing a strong revival in homes, furniture, and now ... cars. 

Interior Design Manager, Gael Buzyn as he poses for photos while sitting in a cockpit designed with special egress features for the passenger who will ride in the back seat ... both bucket seats on each side move to aid in the human motion of entering and exiting the Elmiraj rear cabin. Image Credit: Edmund Jenks (2013)

A modern update to the classic format of a two-door grand coupe, Elmiraj Concept provides a look inside the Cadillac Studio/North Hollywood to see how the designers envision performance and luxury for the next generation of luxury drivers. The long dash-to-axle front profile, a Cadillac signature, gives the coupe a performance-oriented form. The long wheelbase and clean bodyside characterizes the car’s spacious dimensions and elevated status.

An interesting observation at the stand was that this Elmiraj Concept display was directly across from the Bentley booth with all of their well-over $100,000 to $300,000-plus cars and most everyone who stopped to take in the view, had their backs toward the Bentley display.

Mercedes-Benz designers came up with the AMG Vision Gran Turismo Concept for a starring role in the PlayStation 3 racing game, Gran Turismo 6. But like Pinocchio, the folkloric wooden toy that came to life, the Vision Concept, or something like it, may sooner rather than later become a real-life model in the Mercedes lineup. Image Credit: Edmund Jenks (2013)

Mercedes-Benz design in Sunnyvale, California used the occasion of the LA Auto Show to dazzle attendees with a full scale creation of a digital car, AMG Vision GT Concept, that will be featured as a supercar in the Gran Turismo 6 video game.

Click here for Mercedes-Benz produced YouTube video. Image Credit: Edmund Jenks (2013)

The really tragic thing, other than the obvious time and expense put forward on this artful motor culture display for just the promotion of a video game, this particular AMG Vision GT Concept will never see the light of day or a street ... it is not a car.

"This is the future of Mercedes-Benz design," Gorden Wagener, vice president for design at Daimler, said as he introduced the car at the Los Angeles Auto Show, where Motor Press Guild hosted Press Days began on Wednesday, simultaneous with its unveiling at the Tokyo motor show. "This car, or elements of it, will make its way into production."

KIA booth music before the presentation was aggressively mood setting. Image Credit: Edmund Jenks (2013)

The slideshow of images showing California icons was inspiring - Griffith Observatory image as it appeared in the KIA tradeshow stand. Image Credit: Edmund Jenks (2013)

KIA used its stage to introduce the world to its new full sized K900 four-door sedan. In the lead up to the presentation, however, the Press Days attendees were treated to a rather sublime concert of very hard rock songs with the twist of being performed with the delicate tones delivered through a violin and a cello accompanied by a slideshow of iconic images of California (from the Golden Gate Bridge to Griffith Observatory) that was projected through a very wide landscape format jumbo-tron with the image first projected in Black & White then fading into a Full Color version.

The Korean automaker unveiled the all-new K900, a large sedan that will offer the space and trappings of German land yachts, while undercutting their prices by tens of thousands of dollars.

"This is our boldest statement yet," said Tom Loveless, executive vice president of sales for Kia. "It's a true flagship sedan that symbolizes how far we've come, and we believe it will make you question everything you thought you knew about Kia."

Introduction of Executive Vice President of Sales for KIA - Tom Loveless. Image Credit: Edmund Jenks (2013)

Of course, there was more ... much, much, more ... but all one has to do to get a look and feel of the beginning of the automobile tradeshow season is just attend the LA Auto Show which runs from November 22 - December 1, 2013 at the Los Angeles Convention Center in downtown LA!

... notes from The EDJE

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Mazda to field Prototype Class SKYACTIV Technology diesel in 2014

SpeedSource Race Engineering will be responsible for the Mazda cars on the track - drivers and race management to be announced at a later date. Image Credit: Mazda Motorsports (2013)

Mazda to field Prototype Class SKYACTIV Technology diesel in 2014

At Mazda, “Never Stop Challenging” isn’t just a catchphrase, it’s a company maxim. 

After nearly two years of planning, Mazda Motorsports will field a pair of factory-backed SKYACTIV-D Smart Diesel-powered racecars in the top Prototype Class for the 2014 TUDOR United SportsCar Championship (USCC), beginning with the Rolex 24 at Daytona on January 25-26, 2014. This is a major step up for Mazda, having won the 2013 Grand-Am GX Manufacturers Championship. Mazda will be challenging for overall race wins against the toughest sports car competitors in North America.

“This is the most significant step Mazda has taken towards returning to the global racing stage since our overall victory at Le Mans in 1991,” said John Doonan, director of Mazda Motorsports. “And thanks to our SKYACTIV-D Mazda6 racecars winning nine of 12 Rolex GRAND-AM GX races and the GRAND-AM GX Manufacturers Championship this year, we’re confident that our two prototype cars will challenge the best North America has to offer.”

Long-time racing partner SpeedSource Race Engineering, the team that oversaw Mazda’s GX-class championship in 2013, will carry responsibility to develop and run the cars on track. Additionally, Mazda also is in discussions with customer teams interested in the prototype class, as well as teams interested in developing the championship winning Mazda6 into a GT Daytona class car.

Sylvain Tremblay, Owner, SpeedSource Engineering noted; “As a racer, you always want to be in the fastest class. The development of the Mazda SKYACTIV-D was a great deal of work by Mazda and SpeedSource and it will be quite the task to take this to the front of the prototype class in only our second year of competition. Mazda and SpeedSource will have a busy November and December of testing as we prepare for Daytona.”

As part of its challenger frame of mind, Mazda is the only OEM racing with a diesel engine. The SKYACTIV-D Smart Diesel race engine is a true production-based engine and a carry-over from the development work done with the Mazda6 GX-class racing cars. The engine is 51 percent stock by parts count, and 63 percent stock by weight. Mazda chose this path as it is the most honest way to demonstrate the performance, quality, durability, and reliability of Mazda powerplants.

Driver line-ups and team partners will be announced at a later date. The cars will make their first public appearance at the “Roar Before the 24” test at Daytona, January 3-5, 2014.

... notes from The EDJE

 

Carson Daly's special The Voice KIA Soul

Carson Daly's custom-designed The Voice Kia Soul on display at Universal Studios Hollywood's City Walk! Image Credit: Edmund Jenks (2013)

Carson Daly's special The Voice KIA Soul

Carson Daly, the host of the extremely popular singing competition television show, and video production crew from KIA and The Voice, set up and shoot commercial packages of Carson accepting delivery of a special RIDES Magazine edition of the KIA Soul transformed for The Voice.

 Carson Daly as he discusses the shoot with production. Image Credit: Edmund Jenks (2013)

The video shoot was set in the Universal City Walk 'Towers' stage area right next to the Hard Rock Cafe's over-sized Eddie Van Halen, red, black,and white stripped painted guitar sign.

Tweet by Carson Daly showing his joy at the unveiling at City Walk:

#picstitch checking out the new @kia soul car I helped design - so cool! #kiavoicefans #thevoice pic.twitter.com/Ajtbe6rHYn
— Carson Daly (@CarsonDaly) November 12, 2013

Special features of the Carson Daly KIA Soul with a The Voice theme. Image Credit: Carson Daly via Twitter (2013)

Carson Daly as he works on in car positioning. Image Credit: Edmund Jenks (2013)

The name of this Kia says it all: Soul.

With NBC's The Voice inspiring so many talented people to sing their hearts out and bare their souls through music, this car represents the sheer talent needed to perform in front of a live audience and millions at home.

RIDES magazine customized the exterior with a bright red, adding a black and white airbrushed The Voice logo on the side, incorporating vinyl on the window portion, as well as the inspiring words "I Want You" illuminated in the lower grille, along with the LED puddle projectors.

Image Credit: Edmund Jenks (2013)

Image Credit: Edmund Jenks (2013)

In order to perform under pressure, 20-inch three-piece Niche Scope wheels color-matched to the vehicle, coupled with Falken tires, add style and confidence.

The four replicated coaches' chairs are the highlight of an interior that is decked out in red leather, black suede and red stitching.

Control the "I Want You" logo with the red button on top of the dash.

Using a unique platform such as The Voice to become a star requires practice; luckily, an iPad®2 Mini connected to a 40-inch LED TV allows you to use the preloaded The Voice app and sing at the top of your lungs through the wireless microphone, amplified through Rockford Fosgate speakers in their fiberglass custom pods.

It's time to rock the Soul on NBC's The Voice!

... notes from The EDJE