Showing posts with label General Motors. Show all posts
Showing posts with label General Motors. Show all posts

Friday, April 16, 2021

Chevrolet Sets Table For 2021 And Gives Hints On Future Hybrid Engine Evolution Development

Felix Rosenqvist taking a break between testing sessions at the 2-Day IMS Open Test in his new Chevrolet-powered Arrow McLaren SP Dallara. This will be the first year he will compete in a Chevrolet-powered NTT INDYCAR SERIES ride. He posted a 16th fastest time in the 2-Day IMS Open Test. Image Credit: Chris Jones via NICS (2021)


Chevrolet Sets Table For 2021 And Gives Hints On Future Hybrid Engine Evolution Development

A pre-season NTT INDYCAR SERIES ZOOM Call was held in advance of the first race of the 2021 championship season. The call, held with members of the world press, was fairly open-ended and highlighted current developments on the 10 year old turbo-charged 2.2 liter specification racing engine, and gave additional information on the developments of the 2023 Hybrid 2.4 liter specification racing engine.

It was stressed that nothing will be left on the table for 2021 or 2022 in terms of continued evolution of improving performance power bands and reliability on the current 2.2 liter power plants as the all new 2.4 liter specification comes forward for 2023.


CHEVROLET RACING IN NTT INDYCAR SERIES - INDY GP OF ALABAMA - APRIL 17-18 - BARBER MOTORSPORTS PARK - LEEDS. ALABAMA

CHEVROLET ZOOM CONFERENCE TRANSCRIPT - APRIL 15, 2021

MARK STIELOW, DIRECTOR OF MOTORSPORT COMPETITION FOR INDYCAR, IMSA,NHRA (CHEVROLET AND CADILLAC) 

ROB BUCKNER, CHEVROLET RACING ENGINEERING PROGRAM MANAGER FOR INDYCAR 

CONFERENCE TRANSCRIPT - MEDIA VIA ZOOM AND DISCUSSED OUTLOOK FOR NEW INDYCAR SEASON STARTING WITH THIS WEEKEND AT BARBER MOTORSPORTS PARK, THE INDY 500 AND OTHER FUTURE ENGINE DEVELOPMENT TOPICS. 

THE MODERATOR:
First of all, some introductions of two people who you probably have heard of but may not have met yet, we’re going to make that right today. 

The first is Mark Stielow, the General Motors Director of Motorsport Competition Engineering for the INDYCAR Series, IMSA, and NHRA for Chevrolet and Cadillac. 

We also have Rob Buckner, the Chevrolet Engineering Program Manager for the INDYCAR Series, as well.
 
Mark, let’s start with you. Please talk to us about what your overall expectations and goals are for the Chevrolet INDYCAR program ahead of the opening weekend at Barber.
 
MARK STIELOW:
“I joined the team back in September and am getting up to speed. We kind of got INDYCAR racing going after the COVID-19 hibernation we did; so, I got to the last couple of races in the season and then went into the off-season. There was a lot of work done by our engine partners and our teams to get us ready for this season. And I think we’re going to have some strong teams and I think things are going to look pretty good for us this year.”
 
Rob, it’s been a long time since we’ve been in action, but you were in Indianapolis recently for the open test. Talk with us about some of the highlights of that session and what you think we can look forward to in the opening couple of rounds.
 
ROB BUCKNER:
“Thank you everyone for taking the time to talk with us today. I know a lot of familiar faces, and miss seeing you on pit lane. We’ve been so limited. We used to do these types of things in person and now everything is a video call. Thank you for everything you have done to try to cover motorsports during COVID-19 and people not being at the track. Going into this year, it’s always great for us when we can run at Indianapolis Motor Speedway. Track time testing there is very limited. We had a great two days there. We’ve already run over 8500 miles on our 2021 race engines and 4900 of those came from Indianapolis. So, we really ran a lot of miles over those two days in preparation. I think we learned a lot. We’re always working with our teams. Our engine program is always looking for any opportunity to improve and we’re excited to get going.”
 
Q&A’s:
 
Q.) A RECENT GENERAL COMMENT BY PENSKE DRIVERS WAS THAT THERE SEEMS TO BE A LITTLE BIT MORE TORQUE OUT OF THE HONDA ENGINE OVER THE CHEVY ENGINE. WHAT IS YOUR VIEW ON THAT EVEN THOUGH WE ALL KNOW THE ENGINE PERFORMANCES ARE EXTREMELY TIGHT AND EXTREMELY CLOSE?
 
ROB BUCKNER:
“Yeah, it’s interesting. The 2.2 liters have been in competition for 10 years. And I think over that time, both us and our competitors have recognized and addressed some weaknesses that we’ve had, individually. Or, sometimes we’ve got a slight advantage somewhere and they always catch up. The general thought is we’ve always had a very strong top end and they’ve always had a very strong mid-range. I think we’ve kind of converged to a very similar torque delivery but all we can control is our own power profile going into this weekend, and I think we’ve got a very robust package for Barber. 

Team Penske's Will Power is looking forward to getting back on the track in his Verizon sponsored 5G machine. He's had great success at Barber Motorsports Park and he believes this season opener will be his. Image Credit: Joe Skibinski (2021)

To Will’s comments, the surface has a lot of grip. A lot of times at road courses we’re struggling to put power down and Barber is kind of unique in that I think this weekend, the car and the tire is going to be able to take all that the engine can give it. And that’s what we’ve been preparing to do. I think we’ll be in a pretty good place come this weekend.”
 
Q.) YOU COVER ALL THE OTHER MAJOR RACING CIRCUITS HERE IN AMERICA, WHETHER IT BE IMSA OR NHRA OR NASCAR OR WHATEVER; WHAT DO YOU SEE AS YOURBIGGEST CHALLENGES OVERALL?
 
MARK STIELOW:
“The biggest challenges that we’re working on right now is you know, folks spend a lot of time on Sports Car racing. So, the GTLM class is going to converge into GT Daytona Pro. So, we’ve been working a lot on a conversion package for that. And there has been a lot of investigation, a lot of work has been done, on our end studying the LMDh proposal. 

LMDh is very interesting to us and there’s going to be a lot of manufacturers in that space, so we’ve been heavily looking at that. So, there’s a lot of activity going on in that space. My counterpart, Eric Warren, has got all the NASCAR stuff and with all the work going into NG7 car, and with that getting ready to launch next year, there’s a lot of activity in that space also. So, there’s going to be some exciting stuff going on in motorsports in the next few years.”
 
Q.) ON THE CHEVROLET DETROIT GRAND PRIX WEEKEND, IT’S BEEN A BIG INCONVENIENCE WITH THE RE-SCHEDULING OF EVENTS THIS PAST YEAR. RECENTLY WE’VE LEARNED DETROIT WILL BE THE TRADITIONAL IMSA/INDYCAR DOUBLEHEADER AND A HOMETOWN DEBUT ON THE CORVETTE C8.R. WHAT IS THE IMPORTANCE OF THAT WEEKEND TO SHOWCASE GM RACING’S TECHNOLOGY WITH CADILLAC, CORVETTE, AND CHEVROLET?
 
MARK STIELOW:
“It’s always good to play on a home field. We’ll be racing in the shadow of the Ren Cen. In my previous jobs at GM, I’ve actually driven some of the parade cars down there. So, it’s nice to run that event and for us to do well. Unfortunately, our competitors won’t be showing up to race against the Corvettes, so we’ll be running exhibition only. There are some prior commitments that Porsche has that they can’t get out of, so we’ll be running the Corvette exhibition. And the Cadillacs will be there strong and INDYCAR also. It’s always a fun event. I’m hoping that COVID-19 turns around and we can have it be a well-attended event, but that’s still kind of up in the air right now.”
 
Q.) ONE OF THE BIG QUESTIONS WE’VE GOTTEN SINCE LAST YEAR’S INDY 500 IS WILL WE HAVE CHEVY BACK, HOPEFULLY ON EQUAL TERMS; MAKING IT A TRUE QUESTION MARK AS TO HOW THE 2021 EVEN WILL PLAY OUT. IS THERE ANYTHING YOU WERE ABLE TO TAKE FROM THE OPEN TEST HERE THAT MIGHT LEAD BOWTIE FANS TO HOPE AND BELIEVE THAT THERE COULD BE A REALLY HARD AND COMPETITIVE RUN HERE IN MAY THAT MIGHT LEAD INTO A REVERSAL OF FORTUNE FROM LAST YEAR’S EVENT?
 
ROB BUCKNER:
“I think so. I always joke with our group that hope is a very bad plan. So, we’ve had to really dig deep and try to look at where we missed it last year. Collectively, our groups have never worked better together when you look across the Chevrolet performance team with Ilmor and Pratt & Miller and everyone at Chevy, and then our race teams. I can’t thank them enough for all that they’ve contributed in the off-season. And we didn’t play a blame game. We just left there frustrated with our overall performance and have done everything we could since late August there to address it for this year. I think that the cars have changed enough that it’s kind of a re-set from 2020 when you look at the new aero parts that INDYCAR is introducing there. It seemed like at the test that guys could follow closer is maybe a little easier to pass with the barge boards and some of the different floor configurations that INDYCAR has come up with. But that was a pretty favorable day. It was cool and cloudy. I’m sure if we have a 95-degree sunny race day it’s still going to be really difficult. So, we’ve put a lot of emphasis on how we are going to qualify better, how are we going to get the most out of our engine package; like I said, we’ve visited every area of performance and tried to polish on everything. Our group is very detail-oriented, so I think we’re going to have a strong package.”
 
Q.) THE END OF 2022 IS THE END OF THE CURRENT INDYCAR ENGINE REGULATIONS. YOU ARE PROBABLY WORKING RIGHT NOW ON THE NEW ENGINE CONFIGURATION. BUT FOR THIS CURRENT ENGINE, IS THERE STILL DEVELOPMENT GOING ON?
 
ROB BUCKNER:
“Yeah, we’re very fortunate to have a lot of depth and talent and motivated people. So, there’s still things we can work on in the 2.2 liter. There are some areas that are always open. And we’re running 2.4 liters now. We have our first engines on the dyno. We’re very happy with where that program is at and we’re multi-tasking. It’s very busy times for the engine program. We still have to go to the track. We’ve got to race the 2.2 liter approximately 32 to 34 more times. We’re not looking to give up anything there. And then we’ve got to have a prom debut in 2023 as well. So, the engine-side of things is flat out at the moment.”
 
Q.) JOSEF NEWGARDEN WAS TALKING LAST MONTH ABOUT HOW THE COVID RESTRICTIONS HAVE REQUIRED THEM TO WORK SMARTER AND MORE EFFICIENT AND THAT THEY STRUGGLED WITH THAT LAST YEAR AND WEREN’T ABLE TO USE OPTIMIZATION ACROSS ALL THE CARS. FROM A CHEVROLET PERSPECTIVE, HOW ARE YOU APPROACHING THESE CHALLENGES?
 
ROB BUCKNER:
“COVID-19 has affected motorsports and everyone in the paddock kind of the same. We don’t look at it as an excuse that we have less track time because it’s the same for all the competitors. There has been a trend in the last five years that track time is reduced and you have to roll off the trailer very, very strong. If you’re completely lost Friday morning or Saturday morning, it doesn’t make that much difference. But overall, we’re all recognizing come P1, you really need to be in the window, you need to be close; and then just polish on it. Ideally, you don’t make many changes. So, the pre-event preparation, I think, circuit by circuit, how we use our DIL simulator working with teams and drivers before we ever get to the race track; all those things were already trending in this direction, and then with the COVID-19 reductions in track time, it’s really just amplified it. I don’t think anyone would have ever thought two years ago that NASCAR would only have really four practice sessions in an entire year. So, even within NASCAR, that’s the extreme; and then specific to INDYCAR, we have a reduction but not an elimination of practice. So, we still have an opportunity to learn and improve; especially at street courses where you cannot test. But Jay Frye and his group have done a great job of putting together a pretty logical plan of street courses. They’re mostly three-day events. Road courses are two days. If you really struggle at a road course you can test there in the off-season. So, I think we’re really pleased with how INDYCAR has handled this and the direction that it’s going. For us, it just amplifies the work you do before getting to the race track really matters and needs to be correct.”
 
Q.) WHAT’S THE BREAKDOWN BETWEEN ILMOR ENGINEERING AND GM IN TERMS OF WHAT DO THEY DO AND WHAT DO YOU DO ON THE ENGINE? AND WHEN IT COMES TO THE HYBRID THAT’S COMING IN, WHO IS GOING TO DO THE HYBRID PIECE? WHO IS GOING TO INTEGRATE IT?
 
ROB BUCKNER:
“Our technical group tries really hard to not operate in silos or individual company-type thinking. So, we all work for the Chevrolet program. We’re all pulling in the same direction all the time. So, we really blur those lines. A lot of times the collaboration amongst the group has been spectacular. And even breaking down, just beyond the engine program, of bringing in the race teams to these conversations and where we want things to progress over time. So, I would like to think, internally, that Ilmor and GM are all just one engine program working together to try to have the best package we can. There are certainly strengths Ilmor has that we don’t have and vide-versa. We have some analysis and tools that as General Motors and Chevrolet is very useful. And Ilmor is a very competent, excellent engine supplier in motorsports. So, I think we try to put all that together and that makes us have an overall really good engine package.”
 
Q.) HOW POSSIBLE IS IT TO TEST THE 2.4 LITER ENGINE WITHOUT THE HYBRID SYSTEM HOOKED UP? ARE YOU ABLE TO PUT A FIGURE ON HOW MUCH THE INCREASED DISPLACEMENT OF THE ENGINE AND HOW MUCH WOULD COME FROM THE HYBRID?
 
MARK STIELOW:
“On the hybrid-side we could emulate that. Before we get the hybrid unit, we can run some simulations on our dyno to simulate that. On the power-side of the equation, I’ll let Rob answer that. I haven’t really been in all the details of that yet.”
 
ROB BUCKNER:
“I think somewhat lost in the 2.4 liter transition is the fact that we’re going up in base boost as well. So, the easy thing is to think we’re going up roughly 10 percent in displacement. We’re going to go up 10 percent in power; but also, we’re going to start operating at 1.6 bars, the standard for street courses instead of 1.5 bar. And you put all that together with the hybrid unit, I think fans will be pleased with the power projections and where the engine programs are headed overall. To answer your question, we can’t run a 2.4 liter with a hybrid. Once you delete an alternator it is gone for good. So, I think all of us, INDYCAR, Honda, Chevrolet are all in for the hybrid unit to run the 2.4 liter is going to be required, not optional.”
 
Q.) THE 900 HP TARGET AT INDYCAR, WHEN DO YOU THINK WE’LL SEE THE ENGINES HITTING THAT MAGIC MARK?
 
ROB BUCKNER:
“I’m not sure. I think a lot of that depends on the finalized specs of the hybrid unit, which is really INDYCAR’s area of development during this. On the engine-side, we’re just going to focus on getting all we can out of the 2.4 liter at all the various race levels of boost.”
 
Q.) IN THE PAST YOU HAVE USED THE INDYCAR ENGINE PROGRAM TO HELP DEVELOP THINGS LIKE DIRECT INJECTION TECHNOLOGY AND TO RUN ENGINEERS THROUGH. WITH THE CHANGING LANDSCAPE IN POWERING CARS, IS THAT STILL THE MAIN PURPOSE FOR BEING PART OF A SERIES LIKE INDYCAR?
 
MARK STEILOW:
“Yeah, my counterpart, Russ O’Blenes, has the propulsion-side of motorsports, and there are a lot of young engineers in that space that learned about racing and there’s also joint development work being done both at Ilmor like Rob talked about Ilmor and GM up at Pontiac for motorsports powertrain development. So, there is still a lot of technology transferred between the two. It’s still a viable training ground for us to learn more things and for us to develop people, processes, and tools to become better. General Motors and Chevrolet are still going to keep on making internal combustion engines for a while; so, we’re going to keep on pushing it as far as we can.”
 
Q.) I WON’T ASK ALL THE NAMES OF THE TEAMS AND ENTRIES YOU’LL BE ENGAGED WITH FOR THE INDY 500, BUT CAN YOU TELL US THE ANTICIPATED FINAL NUMBER OF CHEVY-POWERED ENTRIES? AND IF YOU ARE UN-SIGNING TEAMS OR IF THERE ARE STILL POSSIBILITIES FOR MORE TO BE HAD FOR THE MONTH OF MAY?
 
ROB BUCKNER:
“That’s a very good question given the time of year. I think that’s the most cars last week we’ve ever run at Indy during an open test which, for our group…. It’s a difficult expansion when you go from running 10 to 11 full-time cars and then I think last week we had15 and then that’s kind of an incremental step. We expect we may add another one. We’re not completely sure. But it’s getting close to crunch time, so we’re close to finalizing. For us it’s really do we have the parts and the people to do it. And if race teams put something together, we try to be good partners with our teams; and we’ll figure out a way to make it happen.”
 
Q.) REGARDING 2023 HYBRIDIZATION AND INDYCAR, GENERAL MOTORS HAS NOT CONFIRMED ANYTHING IN REGARD TO IMSA AND LMDH, BUT BY CHANCE BOTH CLASSES WILL INDEED BE GOING HYBRID AT THE SAME TIME. AT LEAST WHILE PLANNING TO BE IN INDYCAR, CONSIDERING BEING IN IMSA, IS THERE ANYTHING YOU CAN DO AS A MANUFACTURER KNOWING THAT NASCAR IS ALSO LOOKING AT HYBRIDIZATION? WHAT DO YOU DO AND HOW DO YOU TREAT ALL THESE POSSIBILITIES FOR THE PLACES WHERE YOU ARE RACING, COULD BE RACING, SWITCHING TO THIS NEW TECHNOLOGY WITH POSSIBLY EACH ONE A BIT DIFFERENT THAN THE OTHER? DO YOU WORK WITH THESE SANCTIONING BODIES AND SAY HEY, DON’T ASK US TO BUY THREE DIFFERENT ONES OF THE SAME UNIT? HOW DO YOU TREAT WHAT COULD BE THREE VERY DIFFERENT THINGS?
 
MARK STIELOW:
“Right now, all the conversations I’ve been in and everything we’ve seen, there is very little sharing between the sanctioning bodies. So yeah, in a utopian world, it would be awesome if those guys all worked together, and we could come up with a common solution. But for a lot of reasons, everybody wants their own special mousetrap. So, what I’ve seen so far is everybody is heading down a slightly different path. But that stuff seems to be changing all the time. These meeting are constantly evolving.”
 
Q.) THERE HAS BEEN SOME TALK OR RUMORS ABOUT WHAT F-1 DOES. THEY CAPTURE MGU-H TO TAKE THE HEAT OFF THE ENGINE AND CONVERTING THAT TO ENERGY IN THE BATTERY. IS THAT ANY TALK OF DOING THAT FOR INDYCAR OR IS THAT STRICTLY A KINETIC ENERGY SYSTEM?
 
ROB BUCKNER:
“Yeah, it’s been an interesting conversation with INDYCAR because we would be the first series to run a Hybrid on an oval. So, a lot of this is very conceptual. To your point, INDY qualifying engine duty cycle is ideally 100 percent if you never lift. So, how do you get any kinetic energy from that? Other times during the race, the engine duty cycle is not 100 percent when you’re in traffic. So that does open up the possibility of the car wasting some energy there. In the end it’s an energy balance equation that INDYCAR is going to need us or going to need to tell us how that want this. It also adds a layer of complexity and cost that I’m not sure is the right fit for INDYCARS. So, I think we’re leaning more toward it’s going to be a kinetic recovery system primarily.”
 
Q.) THE PUSH TO PASS WE HAVE TODAY, IS THAT COMPLETELY GOING AWAY WITH THE HYBRID? OR WILL THERE STILL BE A TURBO BOOST PUSH TO PASS IN COMBINATION WITH THE HYBRID SYSTEM?
 
ROB BUCKNER:
“The nice thing is with our boosted engines is if any point during the development and first test of the hybrid unit we need more or less power, the engine programs function on electric wastegates. So, it’s relatively easy to change the boost limitations if INDYCAR desires that. I think that. If they need us to help push with a little bit more boost, I’m sure we would easily be able to do that.”
 
Q.) YOU MENTIONED EARLIER THAT YOU’VE DEVOTED A LOT OF TIME LATELY TO IMSA AND THE LMDH AND GTD-PRO. CAN YOU GIVE US AN IDEA ON WHEN GM MIGHT REACH A DECISION OR MAKE AN ANNOUNCEMENT ON FUTURE PARTICIPATION THERE?
 
MARK STIELOW:
“I would say it would be in the next 45 days.”
 
Q.) CONCERNING THE NEW ENGINE WITH THE HYBRID 2.4 LITER, CAN YOU SAY SOMETHING ABOUT THE MEASUREMENTS?
 
ROB BUCKNER:
“INDYCAR and us are working around the assumption that it will be around the same size engine, physically. We’re going up in bore size but 2.4 is not a huge architecture change. Our engine is going to be all-new. I don’t know of any carryover components that we’re taking from the 2.2 liter. So, from that perspective, it’s a clean sheet design; but fitting in the same envelope, if you will.”
 
Q.) ON THE ISSUE OF COST, IF YOU HAD TO GUESS, WHAT INCREASE WOULD THERE BE TO THE TEAMS WHEN THE HYBRID SYSTEM IS IMPLEMENTED, PER SEASON?
 
ROB BUCKNER:
“That’s pretty open-ended and not really defined at the moment as the early hardware and INDYCAR is still working through what that system is going to look like. It’s really not going to be a part of our relationship with the teams, so I’m not really familiar. I know that Jay Frye and Darren Samsum are leading that program for INDYCAR and they’re very cost-conscious; and they’ve been involving the teams in these discussions. So, we think overall, the paddock will be able to make that work. But I can’t say I know any exact figures or details as of today.”
[ht: Inside Track Communications For Chevrolet]

... notes from The EDJE






TAGS: Mark Stielow, Rob Buckner, General Motors, Chevrolet, Cadillac, NTT INDYCAR SERIES, IMSA, NHRA, Hybrid 2.4 Liter. Turbo 2.2 Liter, The EDJE

Wednesday, December 12, 2012

2012 Dean Batchelor Award Is Snagged By "Porsche - Origin of the Species"

Book category finalists for the Motor Press Guild's Dean Batchelor Award. The annual award banquet singles out individuals demonstrating outstanding achievement in the profession of automotive journalism. Each year MPG presents the Dean Batchelor Award to the journalist judged to have produced the single piece of work which best represents the professional standards and excellence demanded by Dean Batchelor during his life as an editor, writer, and chronicler of the automotive industry. Image Credit: Edmund Jenks (2012)

2012 Dean Batchelor Award Is Snagged By "Porsche - Origin of the Species"

Every year since 1995, when the Motor Press Guild decided to bestow it's true highest honor by naming the prestigious process of recognition on the efforts of its community of communications professionals after Dean Batchelor, the Dean Batchelor Award has set the standard of  automotive journalistic recognition.

Dean Batchelor's career spanned many disciplines, from aircraft builder, B-17 flyer, to race car driver and automotive journalist and through it all he proved to be the consummate historian, editor, racer, designer, and hot rodder.

The award builds from a series of awards honoring three publishing categories defined as Best Article, Best Book, and Best Audio/Visual.

Dean Batchelor Awards Images Slideshow (20 images) >>

The three finalists in each category are culled from potentially tens of nominations submitted by Motor Press Guild members who have seen an outstanding published effort and thought it worthy of recognition with in the year of the honor.

Best Article Dean Batchelor Award 2012 presentation. Image Credit: Edmund Jenks (2012)

This year, the following finalists for Best Article were "Tambay: The Phoenix" By Thomas Stahler (Vintage Motorsport, May/June 2012) | "The Dillinger Trail" By Peter Egan (Road & Track, March 2012) | "The World's Fastest Hot Rod" By Greg Sharp (The Rodder's Journal, Spring 2012) with the Article of the Year Award going to "The World's Fastest Hot Rod" By Greg Sharp.

Best Book Dean Batchelor Award 2012 presentation. Image Credit: Edmund Jenks (2012)

The following finalists for Best Book were "In The Red" By Jade Gurss (Octane Press) | "Porsche - Origin of the Species" by Karl Ludvigsen (Bentley Publishers) | "The Stainless Steel Carrot: An Auto Racing Odessey - Revisited" By Sylvia Wilkinson (Brown Fox Books) with the Book of the Year Award going to "Porsche - Origin of the Species" by Karl Ludvigsen.

Best Audio/Visual Dean Batchelor Award 2012 presentation. Image Credit: Edmund Jenks (2012)

The following finalists for Best Audio/Visual were "Corvette ZR1 Review - Exotic Driver" By Todd Deeken and Paul Schmucker (EverydayDriver.com, September 27, 2012) | "A Look At London's BMW Art Drive" By Alistair Weaver (InsideLine.com, August 6, 2012) | "KBB Races A Mazda Miata" By Micah Muzio and Michael Delano - Kelley Blue Book (KBB.com, February 22, 2012) with the Audio/Visual of the Year Award going to "KBB Races A Mazda Miata" By Micah Muzio and Michael Delano - Kelley Blue Book.

The 2012 Dean Batchelor Award is bestowed upon a choice from one of these three category award honorees Article of the Year Award going to "The World's Fastest Hot Rod" By Greg Sharp | Book of the Year Award going to "Porsche - Origin of the Species" by Karl Ludvigsen | Audio/Visual of the Year Award going to "KBB Races A Mazda Miata" By Micah Muzio and Michael Delano - Kelley Blue Book with the 2012 Dean Batchelor Award going to Book of the Year Award going to "Porsche - Origin of the Species" by Karl Ludvigsen.

Book of the Month at Bentley Publishers becomes Book of the Year for Motor Press Guild. Image Credit: Bentley Publishers (2012)

This edited and excerpted from Bentley Publishers (and was included in the presentation from the podium during the award presentation) -

Classic and Sports Car - December 2012 
BOOK OF THE MONTH

Porsche - Origin of the Species
 

by Karl Ludvigsen

It's hard to imagine that there's a Porsche stone unturned for respected marque historian Karl Ludvigsen. But, inspired by an early 356 - comedian Jerry Seinfeld's treasured Gmünd coupe 2-040 - the American historian set out to reveal the story of the landmark 1950s sports model. And top studio photographer Michael Furman provides a superb set of the historic survivor.

Ludvigsen's journey of fastidious research took him from factory archives to owners and specialists while unravelling this fascinating tale. This hefty, 344-page title covers the evolution of pre-war streamliners through to the early operations in the wooden sawmill in Gmünd, Austria. Putting Porsche's development in context, the book also covers VW Beetle-based specials and coach built variants.

Ludvigsen's writing style is a captivating joy to read, plus the main text is accompanied by fascinating panels including Robert Cumberford on styling, Miles Collier on preservation and Alex Finigan on ownership. The final pages are devoted to a complete reproduction of Porsche's trial reports on '040', and an early 1949 356 Betriebsanleitung (operating manual).
[Reference Here]

A wonderful time spent with like-minded folks and meeting new friends. The Petersen Automotive Museum provided the backdrop for the evening's presentations and all of the finalists from all categories were equally honored to be mentioned along side of the eventual 2012 Dean Batchelor Award honoree.

Image Credit: Edmund Jenks (2012)

Sponsors for the evening included Hyundai, Mothers, Jaguar, Land Rover, Honda, Ford, Audi, General Motors, Infiniti, Mazda, Porsche, Subaru, and Toyota - Thanks.

... notes from The EDJE


** Article first published as 2012 Dean Batchelor Award Is Snagged By "Porsche - Origin of the Species" on Technorati **

Friday, October 21, 2011

Is Fisker Automotive Another Solyndra Style Waste Of Money?

ABC News focuses on the one Fisker assembly line already running in Finland. Some of those federal energy dollars were used on design plans. ABC interviewed Fisker head, Henrik Fisker who assured reporter Brian Ross the federal money was not being used to pay workers at the plant. Image Credit: Fisker Automotive, Inc.

Is Fisker Automotive Another Solyndra Style Waste Of Money?

We, at The EDJE, have a neighbor whose family was happy to tell me, about six months ago, that they had private investments in Fisker Automotive, Inc.

News broke this week stating that Obama's Department of Energy was acting as a venture capitalist by issuing a 500 million dollar plus loan to a car manufacturing company on the heels of the bankruptcy announcement of Solyndra, a solar cell manufacturer where the Obama Administration thought it was a good risk to place taxpayer money at risk in a company that they knew would go bankrupt.

The Fisker Karma, front view. Image Credit: Fisker Automotive, Inc.

This excerpted and edited from Newsworks -

Tactics of Delaware carmaker Fisker questioned by ABC News

By John Mussoni - October 21, 2011

ABC News partnered with the Center for Public Integrity to do a series of reports that aired on various broadcasts over Thursday and Friday. It pointed to over $500 million in U.S. Energy Department loans for Fisker to build new-age fuel efficient cars.

The failed new energy company, Solyndra, is also casting a shadow over Fisker Automotive and other new technology companies. The ABC News report raised questions about how federal dollars are being spent in getting the Fisker assembly line up to speed in the old Boxwood Road GM plant in Delaware.

The report points to a General Accounting Office report saying there is not enough oversight on how the money is being spent. The GAO report also states there aren’t enough trained engineers who can analyze whether companies like Fisker and its chief competitor, Tesla Motors, are spending money appropriately.

ABC News focuses on the one Fisker assembly line already running in Finland. Some of those federal energy dollars were used on design plans. ABC interviewed Fisker head, Henrik Fisker who assured reporter Brian Ross the federal money was not being used to pay workers at the plant.

There is a tone of skepticism in both reports about whether there could be another company that fails despites federal backing.
----
Delaware has money tied to Fisker as well.

The state of Delaware has a big stake in Fisker’s success. Part of the deal struck in October 2009 was a $9 million grant that would off set utility charges while Fisker started the necessary changes needed to change the assembly process from what was left behind with General Motors to the Fisker assembly line. To date the state has paid $5 million, according to Governor Jack Markell’s office.

The state has also invested another $12.5 million in a loan to Fisker that will be converted to a grant if hiring goals are met. There have been 100 people hired so far in 2011. The goal is over 2,000 workers to be in place by 2013.
----
A Fisker spokesman told Fox Business Channel what the company meant to say was that full distribution would not begin until 2013. The spokesman said the company was still on track to begin production a year from now.

The Delaware facility looks about the same as it did when General Motors shut down the plant in July 2009. The water tower still has the GM logo. There are padlocks on the fences where hundreds of workers used to work.
[Reference Here]

Fisker Karma, rear view. Image Credit: Fisker Automotive, Inc.

When I came home, I could not wait to write the following:

"I just found out today in the news that you (and your dad) have nothing on me, in that, I am an investor in the Fisker Automotive, Inc. too! We have great taste.

This is NOT a Solyndra type of deal that the Obama Government made because there is actually a market for well conceived, well designed, limited production run boutique automobiles ... no matter the sales price. The solar panels that were supposed to be produced at the Solyndra could only be made for $6.00 in a $3.00 solar cell market price world.

I hope to see Henrik Fisker again at the LA Auto Show."

As per Fisker - Not a single dollar of the DoE loans has been, or will be, spent outside of America. All expenditures are reviewed by PwC (PriceWaterhouseCoopers) on behalf of the DoE. Image Credit: Fisker Automotive, Inc.

This excerpted and edited from Fisker website -

Fisker Statement re: Misleading News Reports

ID: 567 | 10.21.2011

There have been stories in the media today commenting on the Department of Energy (DoE) loan guarantees Fisker Automotive received. We wanted to give you some more information.
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Not a single dollar of the DoE loans has been, or will be, spent outside of America. All expenditures are reviewed by PwC (PriceWaterhouseCoopers) on behalf of the DoE.

After receiving the DoE loan, Fisker made it a priority to create U.S. jobs which led to the purchase its own assembly plant in Delaware where we plan to establish production of our second, higher volume, line of vehicles (Project Nina).

There are currently over 100 workers reconfiguring the Delaware plant so that Fisker will be ready to begin hiring a skilled hourly workforce to producing its Nina platform vehicles in the U.S. for sale around the world. Many of these Delaware costs are covered by the DoE loans.

For the Karma program, the DoE loan money was used solely in the U.S. to fund design, engineering, and integration work.

Only private equity financing, of which we have raised over $600 million so far, has been used for costs not covered by the DoE loans, of which only a small part is production costs in Finland.

The majority of our private funding has been used to create jobs, including 650 people at Fisker’s headquarters in California, over 100 at the Delaware plant and many more at various suppliers throughout the U.S.

At the inception of the company, Fisker explored the possibility of producing the Karma in the U.S. However, there are no contract manufacturers like Valmet in the U.S., and none of the established domestic automakers were willing to partner with Fisker to provide a manufacturing option in the U.S. that would work for the Karma program. Our assembly arrangement for the Karma was in place before the DoE loans were approved, and has been widely reported on since 2009.

There is no link between Fisker Automotive and any political party. We are politically neutral – our focus is on building luxury electric vehicles.

More than 45% of the components of the Fisker Karma sedan are manufactured by approximately 40 suppliers located in the U.S. Some of our biggest suppliers in the U.S. include A123 Systems (Li-ion battery), General Motors Springhill Engine Plant (gasoline engine), Goodyear (tires) and TRW (regenerative braking system).
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With the help of DoE loans, Fisker has already created hundreds of U.S. jobs, with thousands more in the near future. Ultimately Fisker is a high-tech American car company that we’re confident will be an American success story to be celebrated.
[Reference Here]

So, is Fisker Automotive another Obama/Solyndra style waste of taxpayer money? If the former design director of Aston Martin and the once president and CEO of BMW's DesignworksUSA, Henrik Fisker has his way, we think not.

... notes from The EDJE


[Article first published as Is Fisker Automotive Another Solyndra Style Waste Of Money? at Technorati]

Tuesday, December 15, 2009

Profiling for profits ... it's a motor-culture good thing

Walmart - Link & Image Credit: Cool Aggregator

Profiling for profits ... it's a motor culture good thing

A just released study of consumer brands and automotive brands sold in the United States provides in-depth information on the relationships existing between new vehicle buyers and twenty-seven consumer brands. This information gives insight not only into who is buying the consumer brands, but what is important to them, what other brands are cross-shopped and how it all plays into their automotive brand preferences.

Auto manufacturers and suppliers use the AutoPacific Consumer Brand Study to better understand the target audience for the buyers of their vehicles. Consumer brands use the study to identify target markets and the mindset of the buyers attracted to their brand. In addition to US Automotive brands, the following 27 brands are analyzed: Target, Coca Cola, Old Navy, Levi’s, Walmart, Apple, Gap, Polo, Home Depot, HP (Hewlett-Packard), Louis Vuitton, IKEA, Lowe’s, TJ Maxx, Hugo Boss, Method, Trader Joe’s, Gucci, Costco, Axe, Whole Foods, Starbucks, LG (not cell phone), McDonalds, H&M, REI, and Sony.

The 2010 Porsche Panamera - Challenging the Mercedes-Benz CLS550 Coupe for its Division Heavyweight Title is the Porsche Panamera S, the Panamera’s base model. Weighing in at $127,000, the rookie contender Panamera S is knocked out in the first round by the Mercedes-Benz CLS550’s cool $69,825 price tag. Rallying for round two, the Panamera S offers a sizable counter attack with a 4.8-L naturally aspirated V8 engine, 400-hp, and an acceleration rate of 0-60 mph in about 4.5 seconds. The CLS550 matches the Panamera S’s efforts with a 5.5-liter V8 engine and 7-sp automatic transmission, but is ultimately out-performed with its paltry 382-hp. Caption & Image Credit: RideLust

This study highlights that one won’t likely find many Porsches parked in front of Walmart, for example. Only one in 17 Walmart Shoppers will even consider a Porsche. On the other hand one in six REI shoppers will consider a Porsche. A Generation Y new vehicle buyer is much more likely to also purchase an Apple product – computer, iPod, and iPhone than older new vehicle buyers. Shoppers at H&M – a trendy “cheap-chic” clothier – are much more into their vehicle’s image than their vehicle’s power and acceleration. Trader Joe’s customers are more likely to drive an Audi, BMW or Volvo.

“Our research indicates that American car buyers have dramatically different buying profiles for consumer brands. Selection of a consumer brand and selection of a vehicle brand and type are heavily tied together. The parking lot at Whole Foods is a lot different from the one at Walmart,” notes George Peterson, President of AutoPacific to LA Motor Culture Examiner.

“Target, Walmart, Home Depot and Lowe’s are cornerstone American brands that most people visit at least occasionally. The buyer profiles for these brands parallel new vehicle buyers nationally. It’s when you get to brands with more niche appeal like Apple, Starbucks, Whole Foods and Trader Joe’s, not to mention REI and H&M, where things get really different. Each consumer brand has a very distinctive footprint in types of consumers, factors important to them, vehicles owned and the ones they’ll consider next time.”

AutoPacific’s Consumer Brand Study is based on the results of AutoPacific’s annual survey of over 32,000 new car and light truck buyers in the United States. The study closely looks at recent buyers of new cars and light trucks and how they relate to twenty-seven consumer brands from Walmart to Louis Vuitton.
(ht: Dan Hall, AutoPacific)

... notes from The EDJE

Wednesday, June 17, 2009

Survey Sez?! ... Ford Is A winner For Standing Alone

In Los Angeles last November, Ford showed off the latest Mustang in standard and GT forms. (Click here to see our video interview with one of the designers responsible for the terrific 2010 package, filmed in LA.) In Detroit, we get the first look at the newest GT500. The car will be available in coupe and convertible forms in spring 2009. Caption & Image Credit: AutoPacific

Survey Sez?! ... Ford Is A winner For Standing Alone

If life were a game show and that game show were Family Feud, Ford would be the "go to" answer, if the survey answer concerned itself about the level of respect a consumer would have for any automobile manufacturer.

The credit crisis brought about through the fall-out of the greater sub-prime mortgage loan market collapse that has shown itself over this last full year exposed the whole of the American automobile manufacturing community. General Motors and Chrysler accepted the Bush Administration's offer to utilize a loan of Federal money in order to weather the storm and fight off bankruptcy.

Ford elected not to accept the offer and therefore maintained control over the way the company would manage itself and we all now know what has happened to the other two competitors. General Motors is owned by the Federal Government and the Auto Workers Union and has declared bankruptcy while Chrysler's ownership, through bankruptcy, was transferred to the Auto Workers Union while the balance of the company was sold off to the Italian auto manufacturer, Fiat in order to bring it out of bankruptcy more quickly.

In both cases, American contract law was over-run as the Federal Government declared that the primary investors and Bond holders were to be honored last as opposed to first as it related to the control of the assets of the company ... both companies.

Ford Fiesta Poised for USA Launch in 2010 - The Fiesta has been on sale in Europe since August 2008 and about 117,000 have been sold to date. With the assistance of the EPA, Ford has been able to bring in 145 into the states for testing and evaluation purposes. Caption & Image Credit: AutoPacific

In a recently released survey of consumer attitudes conducted by AutoPacific, Ford has surged ahead by a margin of 3 to 1 ... of both GM and Fiat/Chrysler in the "Not concerned at all" response to the level of confidence about the viability of purchasing or leasing from a specific manufacturer.

In the coveted "likely to buy" category, Ford equaled the attitudes held for the top Japanese manufacturers.

The survey proves that consumers want to purchase from Automobile manufacturers that have their corporate structure firmly planted in Capitalism and not a structure born from another route.

Image Credit: AutoPacific

This excerpted and edited from Vehicle Voice -

Survey Indicates Ford Benefits From Troubles Of Others And Not Taking Bailout
Public Responds Positively to Ford's Actions, but Some Still Have Reservations
Vehicle Voice - June 17, 2009


American consumers' opinions about Ford Motor Company have been positively influenced by the company's decision not to accept government bailout funds, and by the bankruptcy filings of rivals General Motors and Chrysler. Automotive research and analysis firm AutoPacfic conducted an online survey of more than 900 U.S. consumers regarding their purchase intent and opinions of individual car companies. Highlights include:

* Asian and European manufacturers scored highest when the survey asked "How concerned are you about buying/leasing a vehicle from" a particular maker, with an average of 61% "Not concerned at all." Ford scored 48%, far ahead of GM's 15% and Chrysler's 14%.

* Ford matched or scored higher than its Asian and European competitors to the question "How likely are you to buy/lease a new car" from a specific manufacturer:

o Toyota -- 43% Likely/Very Likely

o Ford -- 43% Likely/Very Likely

o Honda -- 41% Likely/Very Likely

o Volkswagen -- 33% Likely/Very Likely

o Hyundai -- 22% Likely/Very Likely

o General Motors -- 15% Likely/Very Likely

o Chrysler -- 7% Likely/Very Likely

* Skepticism was also revealed:

o 39% Agreed/Completely Agreed that Ford Motor company was simply lucky to have "cleaned house" before the economic downturn

o 39% Agreed/Completely Agreed that Ford has yet to prove it won't ask for a bailout in the future

"Ford's restructuring, which started months before the current economic downturn, has clearly helped position it more closely with its Asian and European rivals than its domestic competitors, in terms of public perception," said George Peterson, president of Tustin, CA-based AutoPacific. "Some don't think Ford is out of the woods but, overall, consumers view Ford quite favorably verses their cross-town rivals and on par or better than most imports. All brands will be significantly challenged if the downturn continues into 2010."
Reference Here>>

Ok, so Ford is not out of the woods just yet, but all one has to ask themselves when one is considering the purchase of a new automobile ... Would you buy a car manufactured by a car company that is owned by the Federal Government, and/or a labor union, or would you buy a car from a company run by a management team that grew up creating cars from the ground up that address the needs of the consuming public?

... notes from The EDJE

Tuesday, September 16, 2008

Chevy VOLT Unveiled At GM Centennial Anniversary

VOLT main display for the control center ... the speedometer and other automobile operations information is placed on another display in front of the steering wheel. Image Credit: General Motors

Chevy VOLT Unveiled At GM Centennial Anniversary

General Motors celebrated its centennial anniversary by unveiling the production version of its Chevy Volt, a plug-in electric vehicle set to launch in 2010.

Automobile operations information is placed on a dashboard display in front of the steering wheel. Image Credit: General Motors

During its 100th anniversary celebrations, GM execs focused on future plans rather than the company’s past.

The Chevy VOLT electric car is due out in model year 2010 (Ctrl-Click to launch VOLT Video). Image Credit: General Motors

Throughout the next few decades, GM CEO Rick Wagoner says the company plans to find new alternative fuels that will help decrease dependency on oil.

Available video includes b-roll of the Chevy Volt, GM’s headquarters, animations depicting the automaker’s global operations, and soundbites from Wagoner, GM Vice Chairman Bob Lutz and GM VP of Global Design Ed Welburn.

Additional Video Assets Here>>

... notes from The EDJE