Future Of Transportation As Articulated By Frank Stephenson Captured By 2025AD

The world where art and science intersect, is where Designer Frank Stephenson feels alive and is most comfortable. Image Credit: 2025AD Screengrab (2020)

Future Of Transportation As Articulated By Frank Stephenson Captured By 2025AD

Speaking to 2025AD - The Autonomous Driving Community powered by Continental, Art Center College of Design trained and world renowned designer Frank Stephenson highlights his ideal way of getting from A to B, the future of vehicle interiors and of course, our move towards autonomous vehicles.

One of the world’s most successful and prolific automotive designers, Frank Stephenson has created some of the most instantly recognisable cars out there, ranging from the ubiquitous (Fiat 500, BMW X5, New Mini) to the unique (McLaren P1, Lilium flying taxi.)

For many, creating something iconic is a once-in-a-lifetime opportunity, based on hard work, good timing, and the right conditions. For Frank Stephenson, whose work creating icons has come seemingly naturally, is now turning his attention away from the car design world and towards the future of transportation.

"Chasing Perfect" is a bio-documentary that gives one insight into the complex world of designing for the masses while maintaining the integrity found in the definition of perfect. Find out more of what influences drive and inspires the designer behind what gets us around and surrounds us with space that speaks to our mobility & stylistic needs.

"Chasing Perfect" can be acquired via digital download order, streaming, and DVD purchase through the following resources.

Amazon
iTunes
Google Play
REDBOX
VUDU

... or, just Search for your favorite portal of choice.

... notes from The EDJE

Featured Posting On Electric Vehicles & Hybrid News




TAGS: Frank Stephenson, 2025AD, Autonomy, Continental, Chasing Perfect, Salon Pictures, Lionsgate UK, Head Gear Films, Ford, Escort, McLaren, Ferrari, Maserati, BMW X5, Mini, Fiat, Lancia, Alfa Romeo, Art Center College Of Design, The EDJE

Lessons Learned In The Needs-Satisfaction World Of "Chasing Perfect"

Lessons Learned In The Needs-Satisfaction World Of "Chasing Perfect"
The first half in a life lived as a motorcycle competitor, artist, pursuer of nature, perfectionist and ... mobility solutions designer, Frank Stephenson.

"Chasing Perfect" is a documentary style film production by Salon Pictures and Lionsgate UK that is a biographical look behind the curtain of the creative and commercially productive life of Casablanca born, Frank Stephenson.

So, just who is this man who was placed into our everyday mobility consciousness?

Listing of the documentary that Salon Pictures, with a distribution partnership through Lionsgate, found as the working title of an active project on the Salon Pictures website. Image Credit: Salon Pictures (2018)

Many people are not aware, but they are met with Stephenson designed solutions when outside of their homes through the traveling designs of the Ford Escort, the BMW X5, the re-birth of the MINI, the modern version of the Fiat 500, as well as the establishment of McLaren in the world of (can this be said?) everyday drive and affordable supercar - a calculation most supercar creators and purveyors do not consider when they create a near 200mph, or better, transportation solution that is meant to be reliably driven (as opposed to being tinkered with in the tune-up shop) everyday.

To label Frank as an artist minimizes the totality of what evolves through the many influences and points of information designer Stephenson has to consider and digest before he is given a target assignment objective and places a drawing instrument to a sheet of paper.

Caught in the act of enjoying pursuits of perfection in the McLaren presentation space along the 18th Fairway at the Pebble Beach Concours d'Elegance - Frank and his wife, partner, best friend, co-pilot of "Riverbreeze", and co-lover of Bernese Shepherds, Linda Stephenson. Image Credit: Edmund Jenks (2016)

This documentary evolves into an enticing study in the life of an eternally young man who understands that perfection is elusive but for one convergent moment, achievable, given that ultimately, what's produced has to deliver its desired effect, one customer at a time.

This is the very reason why anyone who engages in pursuits that are designed to hit their target, be it a grocer, a lawyer, a boat builder, a healthcare specialist, a government services employee, a salesman, a teacher, a small business owner, or even a CEO would benefit from sitting down and investing an hour and thirty-one minutes experiencing "Chasing Perfect" with one who is never satisfied ... even when the project is over.

These viewing minutes will deliver many lessons when one wishes to become competent at chasing the concept of perfection throughout one's life.

"Chasing Perfect" can be acquired in North America as of July 9th, 2019 via digital download order, streaming, and DVD purchase through the following resources.

Amazon
iTunes
Google Play
REDBOX
VUDU

... or, just Search for your favorite portal of choice.

Author - Notes From The EDJE and Managing Editor - Performance & Racing Tech Talk Edmund Jenks appears in the documentary at about 3 minutes and 50 seconds stating "Between the MINIs, the Fiat 500s, the uh, BMW X5s ... when you just drive around & you are not even thinking about Frank ... Frank is in front of you everyday. Image Credit: Salon Pictures/1091 (2019)

UPDATE:

Chasing Perfect - PLEX (free streaming portal)

Chasing Perfect - CRACKLE (free streaming portal)

... notes from The EDJE




TAGS: Frank Stephenson, Chasing Perfect, Salon Pictures, Lionsgate UK, Head Gear Films, Metrol Technology, 1091, Ford, Escort, McLaren, Ferrari, Maserati, BMW X5, Mini, Fiat, Lancia, Alfa Romeo, ArtCenter College Of Design, Stewart Reed, The EDJE

Niki Lauda Passes At Age 70 - Social Tributes Rich In Admiration

Favorite Lauda quote as posted by Journalist, Podcast personality, and MPG colleague Mark Greene on his Facebook timeline. Image Credit: Mark Greene via FB (2019) 

Niki Lauda Passes At Age 70 - Social Tributes Rich In Admiration

Niki Lauda, born Andreas Nikolaus Lauda (22 February 1949 – 20 May 2019), was an Austrian Formula One driver, a three-time F1 World Drivers' Champion, winning in 1975, 1977 and 1984, and an aviation entrepreneur. He was the only driver in F1 history to have been champion for both Ferrari and McLaren, the sport's two most successful constructors. He is widely considered one of the greatest F1 drivers of all time.

As an aviation entrepreneur, he founded and ran three airlines: Lauda Air, Niki, and Lauda. He was a Bombardier Business Aircraft brand ambassador.

He was also a consultant for Scuderia Ferrari and team manager of the Jaguar Formula One racing team for two years. Afterwards, he worked as a pundit for German TV during Grand Prix weekends and acted as non-executive chairman of Mercedes-AMG Petronas Motorsport, of which Lauda owned 10%.

He passed away from complications undergoing dialysis treatment for kidney problems on 20 May 2019. Lauda died in his sleep at age 70 in the University Hospital of Zürich following a period of ill health. A statement issued on behalf of his family reported that he had died peacefully, surrounded by them.

Various current and former drivers and teams paid tributes on social media and during the Wednesday press conference session before the 2019 Monaco Grand Prix.
[ht: Wikipedia]

“But I also have everything well under control and I can analyze things properly. What drives me crazy is the amount of talking that goes on. I like to make my life simple. I get straight to the point. If it's my mistake, it's my mistake. In motor racing, you learn to achieve the best result in the shortest amount of time. It applies in life too. Be quicker than the others. And don't make mistakes. Even if things fail, have the discipline to find a new way, rather than embarking on a pointless emotional journey." ~ Niki Lauda.


James McNiff - April 17, 2015 
Flash Back Friday: In recognition of the LBGP this weekend; I am reposting this shot from 1976. Niki Lauda in his Ferrari 312T entering the Oueen's Hairpin 39 yrs. ago!


The person who liked childhood or indirectly lived the same era, or the people who were taking a big part of my memory, every time I leave the world, I feel that I am getting older too. It is the origin of the yeongmyeon-eul of the the. 

 Nikki Lauda (1949.2.22 ~ 2019.5.20) 

 The Photo was written at the time of the German Grand Prix in 1976 as a helmet of Nikki Lauda, which was held at the time of the 2012 Korea GP, and the help of the Mercedes-Benz Korea, which was taken at the time of the 2015-Year-OLD KOREA GP.

The Ferrari Museum of Maranello lit only Niki Lauda's F1 today! A great tribute, Ferrari style.

Bravo.

Ferrari's 2019 Monaco livery and helmet for Sebastian Vettel - Godspeed Grand Champion.

... notes from The EDJE




TAGS: Niki Lauda, Ferrari, Formula 1, FIA, F1, BAR, BRM, Ferrari, McLaren, Austria, Lauda Air. Mercedes-AMG Petronas Motorsport, The EDJE

McLaren F1 Says "HALO" & G'Day To Gandys In Australia

A brilliant first move by a shoe manufacturer in an effort of cross-promotional branding. McLaren, as with all other F1 racing teams, have to field a car with the new cockpit protection superstructure known as a HALO. Image Credit: Gandys

McLaren F1 Says "HALO" & G'Day To Gandys In Australia

McLaren teams up with the adventurous British lifestyle brand for next week's Grand Prix in a brilliant sponsorship deal.

Today’s announcement marks the first brand, Gandys, to take advantage of the unique shape of the new-for-2018 Halo cockpit protection structure, which has frequently been compared to the distinctive upper of a flip-flop. For the Australian Grand Prix, Gandys branding will be a feature on the front part of the HALO on both McLaren cars.

Gandys logo clearly sported on the joining section of the protective HALO superstructure. Image Credit: McLaren

Additionally, Gandys and McLaren will collaborate to create a limited-run ‘Halo-edition’ flip-flop, with 100 per cent of all profits going directly to the Orphans For Orphans foundation. They will be available from gandyslondon.com and all Gandys' London stores, as well as through mclarenstore.com.

Gandys was founded by brothers Rob and Paul Forkan, who were inspired to start the brand after tragically losing both their parents in the Tsunami that affected much of southeast Asia in December 2004.

The Gandys brand began with a single flip-flop design, with its initial success enabling Rob and Paul to achieve their goal and open the first Orphans For Orphans foundation kid’s campus, in Sri Lanka in 2014.

F1 champion driver Felipe Massa had this reaction he posted on his Facebook page which was latter shared with the social media platform Reddit. Great minds think alike but it was McLaren and Gandys that made this promotiona dream come true. Image Credit Felipe Massa via Reddit

Alongside their charitable foundation, the Gandys brothers have continued to grow the brand since its inception in 2012. Gandys introduced full menswear and womenswear collections to the brand in 2016, and continue to support Orphans For Orphans by donating 10 per cent of their profits to the foundation. The second campus was opened last year in Malawi, with plans to open more across the world.

John Allert, McLaren Chief Marketing Officer, said:
“We’re delighted to have Rob, Paul and the team at Gandys join us for the Australian Grand Prix. The placement of the logo, on the MCL33’s Halo, was not only perfect from a branding perspective, but also a great opportunity to underline Gandys’ charitable commitment to providing a safer, more protective environment for those at risk.

“Collaborating with Gandys on a limited-edition co-branded product was also a meaningful step for us. By giving 100 per cent of all profits to the Orphans For Orphans charity, McLaren is also able to help a very deserving good cause.

“Showcasing this partnership in Australia, where we race just a stone’s throw from Melbourne’s beautiful St Kilda beach, just felt like the best possible opportunity for Gandys to showcase its brand and noble cause on the international stage.”

Gandys co-founder Rob Forkan said:
“We were absolutely thrilled when McLaren came to us with this idea. When the brand was created, Paul was living in Melbourne, and I went out to surprise him on his birthday to tell him about the idea for Gandys. After managing to persuade him to return to the UK and start the brand, it’s really exciting to be going back. In fact, it will be the first time we’ve returned to Melbourne, so it’s great to feel we have come full circle!

“By putting Gandys’ branding on the car’s Halo, we can help to strengthen the message behind our Orphans For Orphans initiative; creating a protective and inspiring environment for children at risk. It is a step in the right direction for the safety of the drivers and a great step for Gandys.

“When we started Gandys we started working on a small scale, helping a few children. Now we are helping more and more vulnerable children all around the world. We hope the halo will have a similar impact in Formula 1, as we know that even if it only saves one life to begin with, it will go on to have a wider impact.”

“On a personal note, as huge fans of Formula 1 and McLaren, this was an opportunity that was simply too good to pass up. We can’t wait to see Fernando, Stoffel and the whole team in action in Melbourne next weekend.”
(ht: McLaren)

... notes from The EDJE



TAGS: McLaren, Gandys, HALO, Flip Flop, Felipe Massa, Formula 1, #F1, Facebook, Reddit, Melbourne, Australia, The EDJE

A Pre-Season Conversation Novo Nordisk No. 83 IndyCar Driver Charlie Kimball

A Pre-Season Conversation Novo Nordisk No. 83 IndyCar Driver Charlie Kimball

BEGIN
Charlie Kimball is an American open-wheel race car driver who is one of eleven (11) American drivers listed of the twenty-six (26) drivers featured on the pre-season IndyCar.com website.

Charlie has been pursuing a professional racing career probably ever since he was in the womb some 32 years ago since his father, Gordon Kimball, had a career as a Stanford University trained engineer and Formula 1 race car designer.

In fact, Charlie, while being raised as a local Californian from Camarillo in Ventura County, was born in England during a time his father was designing cars for McLaren.

After High School, he had a clear chance to follow his father's college path through Stanford, but choose, instead, to focus his time on his one true passion - race car driving.

In the early 2000's, he drove in the American Formula Dodge series, SCCA's Formula Ford, then went on to England to join the UK Formula Ford winter series.

He was able to join Carlin Motorsports to compete in the British Formula 3 championship finishing P2 for the season behind Portuguese team-mate Alvaro Parente ... last year's Pirelli Wold Challenge GT Class champion, driving a K-PAX Racing McLaren.

After two seasons in Firestone Indy Lights, Charlie was offered a seat on the Chip Ganassi Racing team driving the No. 83 original IRL Dallara in 2011 ... then graduated on to driving the Dallara DW12 and its many aero configurations through Honda, then Chevy, and now back to Honda for the 2017 season.

This season, he joins team-mates Scott Dixon, Tony Kanaan, and Max Chilton coming off of a very successful pre-season test at Sebring where the Honda cars of Chip Ganassi Racing posted the four quickest times.

Welcome, driver of the Novo Nordisk No. 83 Honda Dallara, Charlie Kimball ...

1)
First, tell us a little about Novo Nordisk and some of the background behind your sponsorship since joining the Verizon IndyCar Series.

2)
A two-part question on how did you do in both the pre-season tests?  A) FIRST the oval at Phoenix and B) SECOND the road course at Sebring?

A)
Phoenix ...

B)
Sebring ...

3)
In reviewing your driving in IndyCar these last 6 years, it is a little hard to pick out tendencies except that you seem to be the most consistent at the series owners home track - both the road course - a consistent P5, and the Indiana Motor Speedway oval - where you do pretty well finishing into top 10 and top 5. Tell us why IMS seems to play to your strengths and what courses on the schedule do you like the most when they present themselves?

4)
With your association with Chip Ganassi Racing, other types of challenges have opened up for you. You were part of a championship winning Rolex 24 of Daytona in 2013 with co-drivers Juan Pablo Montoya, Scott Pruett, and Memo Rojas in a Riley MkXXVI-BMW sports car. How was it being a part of a multiple member driving squad on a single car ... then outside of IndyCar, what other challenges would you like to tackle?

5)
After an off season that feels like a year in itself, The Verizon IndyCar Series gets its first two races underway on temporary street courses. First - broadcast live March 12 at St. Petersburg - SECOND - followed in four weeks by the Toyota Grand Prix Of Long Beach, broadcast live April 9 - These courses have not been the best of venues for you since finishing consistently in the top 10 has been difficult.

What are you anticipating with the new Honda engine and aero package, starting with next weekend's race in Florida?

What are you looking forward to in the new Honda at your presumed home track next to the harbor in Southern California?

Thank you Charlie Kimball and the best of success in 2017 ...
ENDS

Firestone Grand Prix of St. Petersburg
-The 2017 Verizon IndyCar Series season opens in St. Petersburg, Fla., on March 12.
-The race will be broadcast live on ABC at 9 a.m. PT.

Toyota Grand Prix of Long Beach
-The 43rd Toyota Grand Prix of Long Beach takes place April 7-9.
-Tickets can be purchased at gplb.com
-The race will be broadcast live April 9 on NBCSN at 1 p.m. PT.

... notes from The EDJE



TAGS: Chip Ganassi Racing, Charlie Kimball, Novo Nordisk, No. 83, Honda, Dallara, Verizon IndyCar Series, St. Petersburg, Toyota Grand Prix Of Long Beach, Rolex 24, Daytona, McLaren, The EDJE